Our Story

The Latino
Farmer's
Market

Bringing the vibrant flavors and traditions of Latin America to Virginia — every Saturday in Chesterfield County.

Founder America DeLoach sharing the story of the Latino Farmer's Market
Founded in 2024

A Market Built for Our Community

The Latino Farmer's Market is a Chesterfield County farmers market, founded and organized by America DeLoach in partnership with Chesterfield County in 2024.

America recognized a lack of representation for Latino vendors in traditional farmers markets and set out to change that — creating a cultural hub that celebrates Latin American traditions through food, music, and artisan products.

Whether you grow it, cook it, or craft it, our market is a place to connect with customers who value quality, authenticity, and community.

Vendors and visitors gathered at the Latino Farmer's Market
Organizers welcoming the community to the market

Our Mission

A community marketplace celebrating the rich culinary traditions, fresh produce, and artisan crafts of Latino culture.

Community

Building connections between Latino vendors and the broader community through authentic food, culture, and shared experiences.

Culture

Celebrating the diverse traditions, recipes, and craftsmanship passed down through generations of Latino families.

Opportunity

Empowering Latino entrepreneurs and small business owners to grow their businesses and reach new customers.

Fresh & Local

Providing access to fresh, locally grown produce and homemade foods that nourish our community.

Become a Vendor

We welcome vendors offering:

  • Fresh produce and farm products
  • Prepared foods and traditional dishes
  • Baked goods and desserts
  • Handmade crafts and artisan goods
  • Beverages and specialty drinks
  • Plants, herbs, and flowers

Ready to Join Us?

Showcase your products, connect with customers, and become part of a thriving market community.